Lionsgate and Runway have entered into a partnership centered around the creation and training of a new AI model, customised on Lionsgate’s proprietary catalo

Lionsgate is getting into the generative AI business. The movie studio behind box office smashes like John Wick, The Hunger Games and Twilight has signed a deal with Runway, an AI video startup, to give the company access to its catalog of movies and shows.

AI startup Runway has made a name for itself building generative models seemingly trained on unlicensed content from around the internet. Now, the company has signed a deal with Lionsgate that will give it access to the studio’s massive portfolio of films and TV shows.