Ever since 1980's 'Absolut Perfection' ad, the Vodka brand has been producing variations of an ad with deceptively simple ingredients: they feature a bottle (or at least the semblance of one), and ...

Absolut, a Swedish brand now owned by French liquor magnate Pernod Ricard, decided to get involved in the controversy and turned one of the protest's most iconic images into a vodka ad.

Absolut vodka has launched its biggest global marketing campaign in more than ten years. The campaign, called “The World of Absolut Cocktails. Born to Mix,” debuted today (Monday June 6) and will ...

Absolut Vodka dares to go where most big-time booze-sellers won't with a new ad featuring a transgender story line. The commercial, "Darla," is part of the Swedish vodka brand's #AbsolutNights ...

News Absolut debuts new ‘Sex Responsibly’ campaign to highlight importance of consent The vodka brand is partnering with an anti-sexual violence group to amplify its message By Ethan Jakob Craft.

Earlier this month, the makers of Absolut Vodka issued a public apology for running an ad with an early 1830s map of North America with the words "In an Absolut world" emblazoned across the front.

Absolut’s new ad, a short film titled, “The Vodka With Nothing to Hide,” features real employees from the company’s distillery in Åhus, Sweden. And they’re all naked.

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Absolut Vodka’s print ads of the 1980s and 90s were ...

The Swedish vodka company is collaborating with a European music festival for a limited-edition bottle design.