After months of turbulence from financial challenges and executive turnover, Pandora has some good news: Its Artist Marketing Platform has passed a billion impressions. The program (AMP), one of the ...

Masterworks offers average investors a chance to buy individual shares in paintings often only owned by the rich, but critics ...

Pandora is expanding its Artist Marketing Program (AMP) that gives musicians and their representatives access to audience-building tools, as well as methods of measuring audience engagement and ways ...

(By Bob McCurdy) If you read one article this week, read “Shokunin Kishitsu and the Five Elements of Mastery,” and if you watch one film, make it Jiro: Dreams of Sushi. It is available on Netflix and ...

Content marketing is not just an awareness and advertising tool but forms the basis of many company’s inbound marketing efforts, pulling in customers rather than pushing ads at them… and often, in the ...

While the service may be struggling when it comes to finances and leadership, Pandora is pushing ahead with its pioneering Artist Marketing Platform, which was one of the first services of its kind in ...

If not, Pinterest is still useful, but primarily as an external engagement tool and not necessarily as a fan accumulation tool. For these reasons, it is important to note that Pinterest would work ...

Big Eyes writers Scott Alexander and Larry Karaszewski talk about finding and telling the story of the artist and con man behind an art sensation. Writers Scott Alexander and Larry Karaszewski have ...

Data and analytics have become so intertwined with marketing strategy it’s no longer acceptable to say you’re a marketer "but not a numbers person." Marketing used to be strictly an art, not a science ...

OAKLAND, Calif.--(BUSINESS WIRE)--Pandora (NYSE:P), the go-to music source for fans and artists, today revealed the next generation of its Artist Marketing Platform (AMP), a powerful evolution of ...

Marketing leaders can no longer afford to be one-dimensional. Digital marketing continues to evolve and thought leaders are aligning with the shifting tides. Digital marketing now encompasses ...