Orchard Toys, based in Wymondham, Norfolk, has signed a character license with the hit children's TV show Bluey to release a new range of games.

The LEGO "Bluey" toys will be unveiled in the spring. "It’s been a long time coming and we believe that this partnership is a match made in heaven for younger builders and families alike ...

These days, BLUEY is everywhere — including the toy aisle! LEGO just announced a BLUEY collection is coming soon.

He has been covering the business & culture of video games for two decades. Bluey’s ascension in the pop culture canon continues. Not only will the Australian animated series about cartoon dogs ...

Bluey is getting its first-ever LEGO sets later this year, following the announcement of a new partnership between the toy maker and BBC Studios. It has been confirmed that the six new sets will ...

Six new "Bluey"-themed LEGO sets will make a 2025 debut across the LEGO 4+ and LEGO DUPLO brands, according to a company news release. The LEGO "Bluey" toys will be unveiled in the spring.