This guide illustrates the process of crafting an effective SEO strategy in 2023. Implementing these measures can lead to increased organic traffic, better user experience and enhanced brand ...

Like any marketing and advertising channel, SEO should be budgeted for. However, creating an SEO budget isn’t as simple as allocating a set monthly amount. To properly invest in organic search, you ...

Without a proper SEO strategy, your content is unlikely to rank well in search results, resulting in minimal visibility and traffic despite your efforts. In this article, I’ll share some practical ...

When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list. But ...

Co-Founder of fishbat media, LLC., Keynote Speaker, SEO Specialist. Featured in Newsday, Street Insider, and hundreds of other publications. I still remember how exciting it was when I finally figured ...

When implementing an SEO strategy, a document roadmap is crucial for several reasons: A solid, well-researched strategy is best complemented with an SEO roadmap in Google Sheets or a tool like Jira or ...

I recently sat in on a client call with an SEO agency and was slightly surprised. If this presentation is the norm for SEO agencies and SEO thinking today, then nothing has really changed in the last ...

Technical SEO for multilingual websites is crucial. Follow these tips to make it easier for search engines to find and index your web pages in all languages. Multilingual websites extend content in ...

Exploring the future of SEO, we confront an unmistakable force: artificial intelligence. The question is not whether AI will affect the future of SEO, but how it will. In this article, I'm going to ...