Kroger Precision Marketing, the grocer’s advertising and data business, announced an expansion into CTV and video inventory channels on Monday. Late last year, Kroger set up a private marketplace so ...

A supermarket chain’s animated holiday commercial is causing a deeply emotional reaction online. On Nov. 8, Kroger announced the release of its holiday ad, titled “Cuisine Exchange,” which features ...

We've always been taught sharing is caring, and Kroger is reminding everyone of that this holiday season. The Cincinnati-based grocer released its heartfelt holiday ad Wednesday morning on Instagram.

Kroger’s retail media business is partnering with e-commerce software company Pacvue to help CPG brands manage their advertising campaigns on Kroger.com. Working with Kroger Precision Marketing (KPM), ...

Kroger Precision Marketing (KPM) at 84.51°, the retail media unit of grocery giant Kroger, will allow advertisers to purchase product listing ads on its web properties using select third-party ...

Peach lovers may have noticed that a guy holding crates of Georgia peaches in a Kroger ad looked a little familiar. The Peach Truck, a popular seasonal brand based in Nashville, Tenn., posted about ...

A recent announcement on the front of Kroger's ad delivered to many homes in Michigan may disappoint some shoppers. "Your weekly ad is going digital" is the headline notice posted on the April 19-25 ...

A supermarket chain’s animated holiday commercial is causing a deeply emotional reaction online. On Nov. 8, Kroger announced the release of its holiday ad, titled “Cuisine Exchange,” which features ...