Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...
NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...
"This effort marks the first time MRC has accredited a hybrid panel/Big Data product inclusive of persons level estimates," George Ivie, CEO/executive director of the MRC.
The Christmas airport thriller topped all of streaming in the U.S. from December 16 to 22, according to Nielsen. In its first full week on the streamer, Carry-On managed 1.92B viewing minutes ...