Landing pages are a major part of digital marketing. And yet, too many marketers make common design mistakes. Here are seven mistakes experts warn to avoid. Companies with more than 40 landing ...

Including testimonials on landing pages gives businesses easy means to bring credibility to the table. They show that people have used your products or services and are happy with the results.

4. Be Strategic When Choosing Your URL An effective landing page starts with an effective, easy-to-remember URL. Think about vanity phone numbers—this would be a vanity landing page URL.

Landing page copy is so crucial that a single word can double CTR, and the right contrasting color (which I'll go over next) can also make or break the sell. 5. Use contrasting colors Despite what ...

July 4, 2020 - 1:50 am Few things are more exciting than launching a new product. For e-commerce brands, the landing page is a big part of pushing sales, especially shortly after the initial launch.

"Squeeze pages are very similar to landing pages, but more [product] focused. They typically feature just one product and have a very clear call to action in order to get the email.

Your boss hasn’t bought into the idea or approved the budget to design and create landing pages for your products or services. You can create a presentation with screenshots of your competitors’ ...