But for a cheerful statement, go with a set of Studio 3B Waffle Bath Towels ($16) in ochre. The saturated hue updates any bathroom, pops on a screen, and makes you feel happy.

The Studio 3B products will be exclusively available at Bed Bath & Beyond stores and on bedbathandbeyond.com, with options like in-store or curbside pickup, and same-day delivery in some locations.

Bed Bath & Beyond is turning to social media to promote the new collection, with a content series launching Oct. 6 on TikTok and Instagram featuring tips for decorating with Studio 3B items.

Bed Bath & Beyond also relaunched Haven earlier this year. The retailer’s eighth private label is set to roll out in November, CEO Mark Tritton said on the retailer’s most recent earnings call.

Designer Jeremiah Brent, part of Bed Bath & Beyond’s new customer advisory team, will host a “Studio Sessions” content series beginning Oct. 6 on Instagram and Tik Tok to introduce the new line to ...

The Studio 3B products will be exclusively available at Bed Bath & Beyond stores and on bedbathandbeyond.com, with options like in-store or curbside pickup, and same-day delivery in some locations.