Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Twenty-five years later and Adidas is still going strong with the ...
Adidas tennis shoes were first introduced in 1963 with their first-ever leather model, and they quickly gained popularity. The first one was named after Robert Haillet's shoe, but after Haillet's ...
Adidas wanted to shake up tennis footwear and has done so with the new release of the Stycon silhouette, a snug, laceless design still meant for performance, but designed to also fit in on the street.
Pharrell’s collaboration with adidas has always been centered around tennis and from the looks of things, they’d like to deepen that bond. Pharrell’s next drop with them is a performance Tennis ...
Today adidas launched miCoach Tennis, bringing together the digital and physical world in ways never seen before in an iOS app. Visualize your speed stats collected by the miCoach SPEED_CELL, a device ...
Colorblocking is huge in Pharrell Williams’ first tennis collection for Adidas. Courtesy Adidas Replete with punchy accents of color, in hues of yellow, red, plus royal and navy blue, this range of ...
Adidas is increasing its focus on tennis in India. The Brand Manager, adidas India Marketing Pvt Ltd, Mr Sriram Darbha, said the company is keen on developing the game, starting from the grassroots.
Adidas is building a giant, floating tennis court just off the coast of Australia — and it says it’s trying to raise awareness of pollution in the oceans by doing so. The sporting apparel giant ...
This story is one segment of a four-part series on SI Tennis that will look back in history and chronicle the changes and progression of fundamental aspects of The evolution of tennis shoes: From ...
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