2025 was also the year of flexing on TikTok. A trend that gained traction on the platform in late May, "Holy (freaking) airball" videos, showed users bragging about what they are known for or other ...

Consumers are looking for more out of their interactions with online brands, including more responsiveness, transparency, and value. This market shift is part of the reason for the rise in video ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

You can use Google Trends to get more views and subscribers. Use it to find out if your video or content idea has search demand. This video will show you how to use Google Trends to identify if your ...

The ‘40 minute viral video’ trend appears to be a phantom search term linked to the 19-minute controversy, driven by rumours, clickbait and scams.

SAN JOSE, Calif.--(BUSINESS WIRE)--Research released today from TiVo Platform Technologies LLC (TiVo), a wholly owned subsidiary of entertainment technology company Xperi Inc. (NYSE: XPER), found an ...

If you’ve ever wondered how institutions of higher learning—from public, four-year universities to private and community colleges—use online video to heighten student engagement and positively impact ...

The number of video services used by consumers has declined slightly over the past 6 months as the adoption of ad-supported video increases SVOD churn remains considerable as consumers are becoming ...

The use of hybrid learning modalities on higher-education campuses—from HyFlex to fully remote learning—took off in earnest during the pandemic. A few years on it’s far from being a novelty or fad ...