While concerns remain regarding the role of generative artificial intelligence in marketing, 83% of CMOs expressed optimism about the technology, a five point increase from the year prior, according ...
There is a renewed confidence in creativity among global CMOs, with 83% believing that creative ideas can transform businesses, according to Dentsu Creative’s 2024 CMO Report shared with Marketing ...
How long have chief marketing officers been on the job at large enterprises and advertisers? What are the backgrounds of those CMOs? To find out, Spencer Stuart looked at the 320 named CMOs on the ...
A new generation of CMOS image sensors now rivals the performance of state-of-the-art photon detectors for optical telescopes, while also operating at higher speeds and over a wider dynamic range Into ...
Marketing functions are at a turning point in their evolution. In the wake of recent challenges, CMOs and leaders face an imperative: reenvision operations and brand experiences to drive growth ...
A new study conducted by Boathouse queried CEOs about priorities, perceptions of their CMOs, and the role their CMOs play at their firm. The research was conducted in 2023 with a sample that included ...
In the early '90s, many pessimists predicted that CMOS would hit a wall as it approached 100-nm and lower gate lengths toward the end of the century. But CMOS processes steadily marched forward, ...
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