Indiana Fever guard Caitlin Clark debuted her new signature apparel in a star-studded Nike commercial on Christmas Day 2025.

Nike’s rise to sneaker dominance came in large part thanks to the company’s marketing. More specifically, its vanguard advertising around athletes themselves. Now the brand is moving back towards that ...

Nike's new CEO, Elliott Hill, made significant moves in 2025 to turn around the struggling sportswear brand, including a ...

The Fever star was featured in a Nike commercial on a marquee sports day with NFL and NBA games in anticipation of a signature shoe.

When Nike introduced the Shield logo in 1998, it wasn't just a new mark. It was golf finally getting its own Nike identity.

Nike unveils Devin Booker’s Book 2 signature shoe and apparel, blending classic style with modern performance ahead of a ...

I love Nike. You love Nike. Everyone loves Nike. The only problem is finding big discounts on Nike gear, especially when it matters the most. But that’s exactlu what’s going on right now. Just as the ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. With the recent rise of women’s sports, and Nike’s own ...

The Nike Swoosh Non-Padded Sports Bra was rated the best sports bra overall in my larger tested review of the best sports bras. Ahead, learn more about this classic Nike bra and why it outperformed ...

BEAVERTON, Ore.--(BUSINESS WIRE)--NIKE, Inc. (NYSE:NKE) today launched EQUALITY, a multifaceted drive that raises Nike’s voice and uses the power of sport to stand up for the value of equality. The ...

Forbes contributors publish independent expert analyses and insights. I write about diversity and inclusion in the realm of disabilities. In the midst of fiery, as well as controversial, talks about ...