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Dell kills XPS brand
Dell Phases Out XPS Branding for New Pro and Pro Max Laptop Tiers
Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.
Dell drops long-running XPS, Inspiron, and Latitude brands
Branding is important. Corporations spend millions of dollars every year to make sure that words like “Tacoma” and “Sleep Number” press the right buttons in your brain. And Dell has spent decades putting that same work in for terms like “XPS,
Dell ditches Inspiron, Latitude, and XPS, in sensible yet confusing rebrand
It's out with the old, as Dell ushers in a new naming scheme for its wares, with just Dell, Dell Pro, and Dell Pro Max taking over.
Hosted on MSN
2h
Get the Dell Inspiron 15 Touch Laptop with Core i7 for $449.99 and Save $150
This content may contain affiliate links. If you would like to support us and use these links to buy something, we may earn a ...
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CES 2025: Dell Is Rebranding, and It’s Confusing
Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...
PCMag on MSN
2d
CES 2025: Dell Rebrands Its Whole PC Lineup—Now, It’s All Just ‘Dell’
No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC ...
2d
on MSN
Dell is refreshing and rebranding all of its PCs: What all the new names mean
This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision ...
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Dell’s ‘Unified Branding’ Is Completely Confusing
Dell laptops are being split into three categories: Dell, Dell Pro, and Dell Pro Max. Dell laptops are meant for work and ...
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Explaining Dell’s Massive Rebranding: Same Laptops, New Names
Dell just made a massive rebranding of its entire laptop lineup. So here's an explanation of what's new and what's going on.
PCMag on MSN
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Hands On: Dell's 16 Plus 2-in-1 Says Adios to Inspiron, Hello to 'Lunar Lake'
During a CES 2025 preview, I got a feel for Dell’s big-screen 2-in-1 laptop, which keeps the mini LED touch screen while ...
2d
on MSN
Dell ‘just tore down 40 years of sub-brands’ with its new line of devices
Say goodbye to Inspiron, Latitude, and the rest of Dell’s inscrutable laptop sub-brands. At this year’s CES in Las Vegas, the ...
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