Ah, the early 2000s! A time when fashion was all about bold statements, and sometimes, questionable choices. Fast forward to ...

They’re not exactly egg-celling in the kitchen. Just in case Gen La-Z wasn’t struggling enough with “adulting,” more than two-thirds of Zoomers lack basic cooking skills, including tasks ...

Finally, a clothing brand Gen X wore growing up that Gen Z has never heard of is Cross Colours. Founded in 1985, the brand's ...

But few previous generations seem to have carved out as negative a reputation in the workplace as quickly and thoroughly as Gen Z has. Nearly half — 45% — of hiring managers find Gen Z to be ...

Generation Z's approach to brands is part of what sets ... He's a self-described "brand freak" and says he shops at Nike, Lululemon, and Patagonia. "I trust them more," he said, referring to ...

6. **Crocs**: Crocs have made a surprising comeback, largely thanks to Gen Z, who have embraced this quirky shoe style ...

When it comes to shoes, especially gym shoes, only one name is generally considered the best these days: Nike. While it might ...

Generation Z is seeking a more intentional and authentic approach to exploring the world this year. Younger generations are driving a rising interest in travel. Gen Z, those born roughly between ...

While Gen Z has some unique characteristics, I often call them the Benchmark Generation because they’re a good litmus test for what every generation has wanted at work. What makes Gen Z differen ...

Nike similarly has been working with TikTok ... strategic partners and content creators with merchants. Nearly three in five Gen Z consumers say they trust recommendations by local or micro ...

or the fact that Nike lost 31 per cent of its market value in the first half of 2024 alone. The brand has been dubbed anathema to Gen-Z aesthetes, who balk at the idea of wearing the same thing as ...

Gen Z. Data from the National Institute of Alcohol Abuse and Alcoholism indicates that alcohol consumption in the U.S. has risen overall. But research from the National Institute on Drug Abuse ...