Marketers will be able to measure and optimise the effectiveness of their creative at scale using marketing mix modelling (MMM) through a new global partnership between MASS Analytics, a leading ...

The Dutch fashion retailer’s Omoda Stylist platform leverages Google Cloud’s Vertex AI platform and Gemini models for a tailored shopping experience.

An occasional look at issues facing Wyoming business owners and entrepreneurs from the Wyoming Small Business Development Center (SBDC) Network, a collection of business assistance programs at the ...

RESTON, Va. - Comscore (NASDAQ: SCOR), a trusted partner in media planning, transacting, and evaluation with annual revenue ...

Google says its artificial intelligence chatbot Gemini will deliver up-to-date news from The Associated Press in the tech ...

The Gemini AI assistant will now be included in Workspace subscriptions, a sign generative AI is fast becoming table stakes ...

Justifying the price hike, Google said, “A customer using the Workspace Business Standard plan with a Gemini Business add-on ...

Learn how AI simplifies API integration, automates workflows, and makes coding accessible for developers and no-code users ...

Google Cloud and AI integration are already working wonders in other areas of Google's ecosystem. Click here to find out why ...

Bill Gates' 1999 book Business @ the Speed of Thought predicted 15 tech trends that have become integral to modern life.

Almost half of the sensitive data employees enter into tools like ChatGPT or Perplexity includes sensitive customer information, a new study has found.

The marketing landscape is changing rapidly with data and AI becoming key drivers of the change. CMOs will require a clear ...