The data was obtained by the Philippine Center for Investigative Journalism (PCIJ) from Nielsen Ad Intel, which monitors candidates’ spending. The amounts are based on published rate cards or before ...
We at the Philippine Center for Investigative Journalism are putting a spotlight on campaign finance. Data we obtained from Nielsen Ad Intel shows significant spending even before candidacies were ...
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
Marketers are moving their ad investments to streaming. But the majority of time spent with ads continues to happen on linear. Nielsen’s Matt Devitt, head of advertisers and agencies, discusses the ...
Nielsen‘s latest streaming report, which was delayed due to the holidays, puts Netflix‘s The Madness at the top of the charts with 1.3B minutes viewed from November 25 to December 1.
The Christmas airport thriller topped all of streaming in the U.S. from December 16 to 22, according to Nielsen. In its first full week on the streamer, Carry-On managed 1.92B viewing minutes ...