Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

Nielsen has received accreditation for its Big Data + Panel national TV measurement from the Media Rating Council (MRC), ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method ...

The Media Rating Council has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

In the US, the Media Rating Council (MRC) has accredited Nielsen's 'Big Data + Panel' national TV measurement system, which ...

"This effort marks the first time MRC has accredited a hybrid panel/Big Data product inclusive of persons level estimates," George Ivie, CEO/executive director of the MRC.

Nielsen's Big Data + Panel National TV measurement has achieved MRC accreditation, combining high-quality panel data with ...