The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

The Korean hit posted the highest single-week viewing tally for any streaming title in the United States in 2024 with 4.92 billion minutes of viewing for the week of Dec. 23-29. Season two Squid Game ...

President Donald Trump’s inauguration numbers are in, and the notoriously ratings-obsessed president isn’t going to be happy.

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

Monday's ceremony follows the usual pattern for presidents beginning a second term. Donald Trump ‘s second inauguration as ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

That’s a lower total than what was achieved by both of the two most recent inauguration broadcasts: 27% below the 33.8 ...

President Donald Trump may be frustrated after these TV ratings of his inauguration. The ratings for Trump’s speech on Monday ...

CNN's Jake Tapper testified under oath in his network's defamation trial that he doesn't "pay attention to ratings," but his ...