Nielsen’s Big Data + Panel Technology Wins Accreditation Ahead of TV Upfront
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
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MRC Accredits Nielsen’s Big Data + Panel National TV Measurement
NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...
Will Paramount Drop Nielsen? TV Networks Demand Better Metrics, but Legacy Ties Make It Tough | Analysis
Paramount Global's partnership with Nielsen, on hold since Oct. 1, challenges Nielsen's ratings measurement dominance and ...
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‘Carry-On’ Dominates Nielsen Streaming Charts Leading Up To Christmas, ‘Virgin River’ Comes In Close Second
Carry-On wasn’t just dominating Netflix in the week leading up to Christmas. The Christmas airport thriller topped all of streaming in the U.S. from December 16 to 22, according to Nielsen.