Rockstar needs a little energy. Pepsico, which acquired the energy drink for $3.85 billion in 2020, is hoping refreshed branding will help the sluggish brand gain market share—and in a ...
Rockstar Energy follows in a distant third, surpassing Celsius, Capitol Hill’s most popular brand. Join the conversation: Do you personally consume energy drinks? Caffeine may fuel energy drinks, but ...
Although Monster included common energy-drink ingredients, like B vitamins and taurine, it had a lower amount than some of the other drinks, like Rockstar. Taste: Out of all the energy drinks ...
Charley Hull has added another sponsor to her list. One of the most well-known LPGA Tour golfers, Hull has a long list of big ...
"LPGA fans are twice as likely than the average consumer to choose Rockstar," said Steve Mateus, brand's director of sports ...