The Toy Book®, the leading trade publication serving the North American toy industry since 1984, officially reveals the winners for its inaugural Pulse of Play ...

The Toy Book®, the leading trade publication serving the North American toy industry since 1984, officially reveals the winners for its inaugural Pulse of Play Awards™.

These days, BLUEY is everywhere — including the toy aisle! LEGO just announced a BLUEY collection is coming soon.

The British Toy & Hobby Association (BTHA) and Circana presented their annual industry insights at London’s Toy Fair. Held at Olympia London from the ...

Curious what your pet would do if they were running the show? We have a feeling these things would be top of their list!

The beloved characters of BLUEY are officially coming to Disney’s parks and cruise lines! In a press release from Walt Disney ...

They’re making Bluey LEGO. Depending on whether or not you have young kids, that is either the most exciting news imaginable ...

Dance mode activated! Fans of the animated show Bluey and LEGO have something to celebrate: The LEGO Group and BBC Studios have announced a partnership that brings Bluey's world to LEGO. This marks ...

In 2025, retailers and consumers can anticipate shelves with new playsets, plush, collectibles, craft kits, and more.

As part of a new collaboration, and the first ever LEGO Bluey sets will be released this summer — for real life!

Starting out with wooden yo-yos, Lego has grown to become one of the biggest toy brands in the world - but with that has come a significant environmental impact, writes Adam Maguire.

The LEGO "Bluey" toys will be unveiled in the spring ... "Just like the LEGO brand, the Bluey brand has play at the heart of everything they do." Here's what to know about the "Bluey"-themed ...