Kapuso family game show ‘Family Feud’ and Kapamilya noontime variety show “It’s Showtime” continue to dominate daytime and ...

The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for local media.

Black Americans remain dedicated audio consumers, with radio and podcast listening averaging 27.4 million Black adults weekly ...

YouTube reaches 63% of Black adults and 44.4% surveyed said that they have purchased products based on YouTube content – outpacing word of mouth (43.7%), Facebook (35.7%), Instagram (32.8%) and TikTok ...

Multiple Morrison businesses are asking the town board to help with parking. They believe the paid parking is hurting their businesses.

The CCI is conducted by Nielsen, a global provider of information and analytics on consumers' buying and watching habits. The Consumer Confidence Index is based on the Consumer Confidence Survey ...

The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with data from smart TV makers and other digital sources.

Media measurement firm Nielsen will stop selling its stand-alone consumer panel-based TV ratings in the fourth quarter of this year, according to a memo sent from Nielsen to ad-buyers and ...

Nielsen has received accreditation for its Big Data + Panel National TV measurement from the Media Rating Council (MRC), per a press release, potentially re-entrenching the longtime force in TV ...

One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...

Streaming as a viewing category leveled up again in December, according to Nielsen‘s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively ...

NEW YORK—Heavy viewing during the Thanksgiving and Christmas holidays helped increase overall viewing by 4% month-over-month in December, according to Nielsen’s The Gauge report. That report, which ...