No matter what the avenue, retargeting your campaigns can serve as a complementary strategy that creates more influential ...

Every marketing professional knows that authenticity is one of the most important attributes of a successful campaign—and one ...

This new campaign takes a lighthearted approach to a serious topic: the pressure to conform. By using the familiar game of ...

Marketing campaign templates help you add structure and clarity to upcoming campaigns. They can also help ensure each ...

AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...

MobileFuse, an in-app, CTV and DOOH advertising platform, has set a strategic partnership with ID5, an identity provider for digital advertising. MobileFuse says it’s one of the first in-app SSPs to ...

Vice President Kamala Harris' presidential campaign burned through more than $1 billion in only three months and is ...

Julia Roberts has been widely criticized for her narration of a Harris-Walz campaign ad that explains to women they can vote ...

This ad is trying to begin one of the big contrasts of the entire Harris campaign, which to say that she is from the middle class and therefore, for the middle class. Donald Trump is from the ...

Iowans for Common Sense, a new coalition, is launching an advertising campaign to stop a proposed new casino in Cedar Rapids.

Both parties are running ads that tell voters it’s OK to break from their party. “You can vote any way you want. And no one ...