Sportico on MSN2h
Brawny New Nielsen Currency Isn't a Quick Fix for Sports TV
If you're a fan of blight and violence, you can probably do a lot worse for yourself than spending a few hours watching NFL ...
‘Squid Game' Soars To Nearly 5B Minutes Viewed In Season 2 Debut Week; Nielsen Reports 8 Billion-Minute Titles Over Christmas
It should come as no surprise that Squid Game dominated streaming following the Season 2 debut, but Nielsen’s latest streaming report reveals that it actually set a record for a single week of ...
Marketing Dive19h
Nielsen’s latest MRC accreditation returns it to measurement pole position
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.