Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...
Forty-six companies headquartered around New York are some of the most trustworthy in the U.S., according to a report released by Newsweek.