After a blockbuster trade, NBA superstar Luka Dončić is officially part of the L.A. Lakers — and he's bringing his signature ...

Nike has officially announced that Air Jordan 1 High OG 'Black Toe' will hit shelves. It's a colorway that marks the history of Air Jordan.

Nike is all set to launch the Women's Air Jordan 3 "Treat Yourself" for Valentine's Day. Releasing in the washed coral ...

For the first time in his career, Orlando Magic forward Paolo Banchero will soon have a sneaker with his logo publicly ...

NBA fans teased Bam Adebayo for rocking A'ja Wilson's first signature shoe, the Nike A'One, during pregame against the Brooklyn Nets on Friday.

Jordan Brand intends to make the Air Jordan 4 RM a standout for younger fans with a charming new 'Easter'-inspired colourway.

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Chris Black talks to the Columbus, Ohio, vintage reseller whose Reels videos are like Pawn Stars for sneakerheads. “People ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

In its first-ever Super Bowl ad, Häagen-Dazs called on the "Fast & Furious" franchise to help take it to the next level. As Vin Diesel's character speeds away, Michelle Rodriguez pulled out a ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports marketing program at Ohio University, Hill had cajoled his way into what he ...