Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...

Streaming leveled up again in December, according to Nielsen's monthly Gauge report, rising 9% to capture 43% of all TV ...

It should come as no surprise that Squid Game dominated streaming following the Season 2 debut, but Nielsen’s latest streaming report reveals that it actually set a record for a single week of ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen's integration of first ...

The Korean hit posted the highest single-week viewing tally for any streaming title in the United States in 2024 with 4.92 billion minutes of viewing for the week of Dec. 23-29. Season two Squid Game ...

NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...

The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...

The three streaming sites reach or tie their biggest share ever of the U.S. TV audience. The holiday season brought big gifts ...