Analysts say the sport’s rising popularity justifies the sponsorship but it still represents a gamble to boost sales ...

With the release of its long-awaited Season 2, Squid Game unsurprisingly dominated Nielsen’s U.S. streaming ranking for the week of Dec. 23. Netflix’s most-watched series ever amassed 4.92 billion ...

TerraPower, a nuclear energy startup founded by Bill Gates, struck a deal this week with one of the largest data center developers in the US to deploy advanced nuclear reactors. TerraPower and Sabey ...

Mukesh Ambani’s Reliance Group is building what may become the world’s biggest data center by capacity in India, the latest in a blitz of global investments to capitalize on booming demand for ...

From December 23 to 29, Squid Game amassed a whopping 4.9B minutes viewed. Season 2 became available on December 26, so this interval only includes four days of viewing for it. However, Nielsen ...

This week's announcement by President Donald Trump of a massive private-sector investment to build more AI data centers casts a spotlight on a relatively small and nimble class of cloud computing ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

The MRC this week formally accredited Nielsen's Big Data & Panel National TV measurement product. This article, MRC completes accreditation of Nielsen Big Data & Panel measurement, was first published ...

"This effort marks the first time MRC has accredited a hybrid panel/big-data product inclusive of persons level estimates," says the MRC's George Ivie.

NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...

Nielsen has received accreditation for its Big Data + Panel national TV measurement from the Media Rating Council (MRC), ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.