Jughead Jones, also known as Forsythe Pendleton Jones III, became the leader of the Southside Serpents in Riverdale after FP Jones' retirement. As the Serpent King, Jughead appointed Betty as the Serpent Queen.

Forsythe Pendleton "Jughead" Jones III is one of the fictional characters created by Bob Montana and John L. Goldwater in Archie Comics who first appeared in the first Archie story, from Pep Comics #22 (December 1941).

Always hungry and fiercely lazy, Forsythe P. “Jughead” Jones III is best recognized by his insatiable appetite and interesting choice of headwear. Archie’s best pal has a tendency to eat superhuman amounts of food in a single sitting, and never gains a pound!

He also has many eccentric relatives including slightly-addled Uncle Herman, or "Doc Jones", a daffy and slightly pompous inventor whose creations usually wreak havoc on Jughead and/or his friends and his lookalike younger cousin, Souphead.

Forsythe Pendleton Jones III (known primarily as Jughead Jones) (b. October 2, 2001) is one of the main protagonists of the CW/Netflix series, Riverdale. He is a loner and a heartthrob who is extremely intelligent, and often investigates crimes when …

Forsythe Pendleton "Jughead" Jones III is one of the main protagonists of the Archie Comics franchise, and he reprises this role in the TV show and comic series, Archie's Weird Mysteries.

Jughead takes over Pop’s restaurant and renames it Jughead’s Chocklit Shoppe. He struggled in the beginning but with the help from Midge and helpful benefactor, they made it...

Forsythe Pendleton "Jughead" Jones III is the deuteragonist in the Archie comic series. He is Archie's best friend and seems like an idiot and a slacker, but don't let his goofy appearance fool you, he's one of the smartest teens in Riverdale.

Forsythe Pendleton Jones III (aka Jughead) is Archie's best friend and a gluttonous teenager. He is known throughout Riverdale for his hatred for girls, but he apparently makes an exception for his friends, like Betty.

Jughead was born and raised in Riverdale alongside Archie Andrews and Betty Cooper. He is the son of Gladys and FP Jones, the leader of the Southside Serpents, and the elder brother of Jellybean Jones.